Dear Men’s Wearhouse…

Dear Men’s Wearhouse…

At thirty years old, I’ve been well aware of George Zimmer and his Men’s Wearhouse brand probably since renting my first tux for high school prom. Since that awkward and memorable evening, I’d say I’ve rented or purchased items from Men’s Wearhouse between 5-10 times.

Well, recently I got fitted for another tuxedo at Men’s Wearhouse for a wedding, and …

Icebergs to sink your LCM Ship

Icebergs to sink your LCM Ship

The first thing you need to know is that Lifecycle Marketing transcends Infusionsoft. It’s a stable concept for small businesses everywhere. The common mistakes I’m going to outline here are not unique to Infusionsoft users. They’re prevalent throughout the small business community at large.

Lifecycle Marketing (or LCM as I’ll call it) is the strategy around which Infusionsoft encourages you …

Your Hidden (But Obvious) Safety Net

Your Hidden (But Obvious) Safety Net

I learned two things today. I learned that we have an avocado tree in our yard.  And I also learned that avocados grow on trees.

Avocado 1 Avocado 2 Who knew?

Okay, so technically its in the neighbors yard, but it leans over our fence and we are 100% going to benefit from the tree once the avocados are ripe. (Pro-tip: I don’t personally like …